Design Crush: Josef Frank

There is something so clean and beautiful about Swedish design. It is in complete contrast to some of the architecture there which is historic and rooted for centuries. The interior design tends to be modern and simple. When I was in Sweden I remember walking by a public park bench and thinking that is the most beautiful and most stylish and chic bench I have seen. And it was just a park bench!

Josef Frank


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During my trip I was introduced to this amazing store, Svenskt Tenn. Svenskt Tenn is an interior design company that dates all the way back to 1924. Throughout the decades it has remained one of the most celebrated interior design stores in Stockholm.  One of the main reason’s for its success and the reason I loved it so much, is the store’s collaboration with designer/architect Josef Frank.

Josef Frank is considered to be one of the biggest influencers on  Swedish style. Among his many accomplishments are these beautiful textiles with bold patterns with contrasting colors. I am pretty sure he started it all – way before Lilly Pulitzer and John Robshaw.  Here are some of the prints that I love and some pictures I snapped in Svenskt Tenn. I would like to live Svenskt Tenn if they would let me. It is amazing.



I was particularly drawn to these Josef Frank patterns: Brazil pattern


Manhattan pattern:



Hawaii black pattern:


They even have Josef Frank wallpaper. How cool would a fun pattern like this be in a kids room or home office?

Svenskt Tenn_tapet SagotrДdet

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If you are not traveling to Stockholm anytime soon Just Scandinavian in NY offers Josef Frank and a bunch of other Scandinavian designers.   Here are a couple Josef Frank  items I found that I am coveting right now.


One: Mahogany Cabinet covered in the Brazil pattern Two:Pillow covered in the Manhattan pattern Three:Oxford Arm Chair Four: Large Circular Tray covered in Hawaii Black pattern Five: Sofa covered in Celotocaulis pattern

Aren’t these great – they would be such a perfect statement piece for a room. Maybe one day! Right now, I am just going to wish some of these found their way to my house.



  1. claudia says

    love the simplicity and the textiles are ‘happy’. wish and make it so, girl – perhaps ur pa might wanna gift you the ‘manhattan’ pillow in honor of your birth place this b’day. just sayin’…

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